After “The Kitchen” where we showed people indoors struggling with missing moments. and “Chapter 2” where we showed the next step in showing our heroes outside and interacting with the outside world once again, we evolved the story by showing people who have come out the other side. Using photographs as a vehicle to show the people our heroes are inspired by - their reasons. Across all three campaigns, the targets and situations are different, but the message remains the same - medication assisted recovery works.

Art Direction, Campaign Ideation, Video Shoot, Photo Manipulation and Composition
Photoshop, Illustrator, InDesign